Many factors contribute to resell ebook profits. Unless you are familiar with the process of selling e books, which I happen to involve with for the past 3 odd years or so, what I am about to share might cause you to go to ‘La-la-land’ just like some primary school children listening to their teacher preaching about moral or national heritage.
I am assuming this is your first time that you never sold an e book in your entire life before, and you never make a dime if you have tried selling e books right now. Fair? Let’s get it on!
Profit Defines
Lame right? I mean who did not know that profit is what you have left after you take away your expenses from your capital. But wait; I did say capital and do you know how much do you need to set up a reselling process for ebook? Let me walk you through.
1) The cost to own the product. If you can create your own, fine, that’s a huge save to begin with. If not, then there’s ‘acquisition’ cost i.e. cost of owning a ‘resellers license.’ Typically it cost you around low $27 to high $97 for a license. Sometimes it falls in between and sometimes it is at extreme end.
I have seen offers that go for less than $5 and higher than $147!
Next…
2) The domain and hosting cost. You need a place to showcase your offer and online, that place is called ‘websites.’ You can opt to settle for free alternative e.g. Tradebit, Paydotcom, etc. but there’s reason why you want to set up your own ‘outlet’…
You want total control!
That is why earlier on I told you that I can send you astray with the words in here. I assume that NO one had told you the profit for a resell ebook is made on the BACKEND. Huh!?
I’ll explain that in a while. Let’s move on.
3) Miscellaneous cost. When you acquire a license right, there are products which are ‘raw.’ You need to customize them to make it presentable. You need a sales letter, ebook cover, and promotional banner, etc. Then there is Autoresponder account, follow up emails, payment processor, affiliate management software or solution, and on and on.
Feeling overwhelm already? You should, because I want you to…
But the fact remains that these are the costs i.e. your capital that you need to come up with if you want to start your reselling business. To make profit, you simply make sure that what get from your sales are more than what you spend.
And I have not even started with cost to get traffic! But of course, there’s free traffic method for first timers but that’s the subject for another time. I promised you earlier to tell you about ‘profit from reselling ebook is made on the backend.’
Here’s what I mean:
Backend Profit
When you set up your resellers’ website (on your own domain and hosting of course), it is wise for you to get another product – e book, software, audio or video – to complement your resale offer. Some experts say that you do not set up your website and pitch your offer until you have the whole process well thought out. You have your main offer, your backend offer and your follow up e-mail series to presell your offer in case they did not take it up the first time.
And that’s why it is call ‘back end’ profit because put simply, the action took place at the back. Have I made it clear to you? I hope I have.
Resellers Package
Selling one e book might not make you millions overnight. This is not like selling Dan Brown’s The Da Vinci Code and grabbed by millions. So the best you can do is to make your offer appeals to as many target audience as possible. I have mix emotions about this but let’s just make this simple and try to go for as many people as possible.
It is Not Your Offer; It’s Your Market
But then again, your market is the key. Whether you hit big or miss big, your market determines that. You can come up with the best combination of products, the most persuasive words to sell them, and the impeccable e-cover which you hire a branded designer to come up with but if it did not appeal to a specific, hungry, rabid market; all that can amount to zero.
That means no profit.
The point I am making here is simply this: your resell ebook profits are not solely depending on what you have to offer. It depends on your whole sales process, your market and your commitment to stick to a plan. That explains why I am still hanging on to my business model for the past three years.